A game after my own heart 🍕 Our campaign focused on a big co-op release day push to highlight the chaotic & mischievous fun players have, drawing communities into the excitement & enticing them with a Steam launch day discount, which made for an irresistibly delicious bargain for viewers 🤤

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Our team hand-curated a line-up of dynamic co-op duos & vibrant solo players to showcase the game live on Twitch, YouTube & TikTok. We complemented these streams with snackable short-form video edits & social media posts to maximise exposure 🐭

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To top it off, we treated our creators to some delicious pizza, letting them fully embrace their Pizza Possum personas live on stream 🍕