Moonstone Island
No items found.
Client:
Raw Fury
Service:
Influencer Campaign
Objective:
Create a brand awareness campaign to enhance exposure amongst cosy gamers & monster collector fans while driving wishlists for this charming open-world deckbuilding life-sim.
The Juicy Results
500K+
Total Impressions
800K+
Mins Watched
68H
Extra Play Time
225K
Total Views
Strategy:
As cosy gaming fans, we loved working with Raw Fury on one of the cutest pixel games of 2023, Moonstone Island! For the colourful creature-collecting life-sim set in an open world, we knew we needed creators who love cosy sims like Stardew Valley & Sun Haven but also fans of Pokemon, where players love to collect beloved companions 😍
We carefully selected creators across Twitch, YouTube & TikTok who aligned with our target audience groups & who would also genuinely be excited to play the game to generate exposure & wishlists for the launch of the game
Our creators loved brewing potions & collecting Spirits so much that they racked up over 68 hours of extra playtime & viewership outside of their paid sponsored segments 🤑
Campaign Video.
Disobey were great to work with. Straight forward, no fluff and they took the time to understand the needs of the campaign and then they delivered perfectly. They were friendly, professional, and got results. I would highly recommend them for any influencer needs.
Susie McBeth
CMO
Raw Fury
