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Humble Games

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Client:ย 
Humble Games
Service:ย 
Social Media Management
Content Production
Community Management
Influencer Campaign

Objective:

To drive wishlists through strong social media content & further position Humble Games as a force for good in the games industry.

The Juicy Results

7M+
Total Impressions
250K+
Total Engagements
10X
Audience Growth
4.9%
Engagement Rate

Strategy:

Since 2022, we have run all influencer campaigns for the publisher, alongside managing the Humble Games social channels on X, Facebook, Instagram & recently also on TikTok & YouTube Shorts ๐Ÿ“ธย 

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With over 50 games in the Humble Games portfolio, it's key for us to be agile & knowledgeable across a variety of different games & genres. Our strategy ensures equal support for all upcoming titles & provides them with the positive spotlight they deserve ๐Ÿง‘โ€๐Ÿคโ€๐Ÿง‘

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By creating content that showcases their portfolio of games, highlights the hard work of their developers, & nurtures a community of players, we were able to foster an engaged & excited audience that can't wait to see what Humble Games publishes next ๐Ÿ’š

Campaign Video.

Disobey is everything you want in a business partner. They added demonstrable growth to our social platforms with a content approach that mixed fun and quality. Through multiple content creator campaigns, they researched and identified not just performant creators but the right creators for our goals and our values. They're the rare combination of damn good people and damn good at what they do.
Andrew Kauz
Director of Community
Humble Games